M.A.D the founder and creator of Pronoia.Africa, Conspiring to help Africa
He was born in the 80’s, grew up in the 90’s and started real life in the early 2000’s.
Went to this collage called Concept Interactive, taught him the Adobe Sweet and how to became a website designer.
His first job was at Laragh Courseware building e-learning templates in Flash (now known as Adobe Animate CC) Started working at Met04 Interactive, Under a MAD Creative Genius named Justin Bradbrey, which was a rollercoaster of anarchy, art and design and he could say it made him the designer artist he is today. He eventually left Cape Town and started working at Rat Race Media in Stellenbosch, where he filmed and edited Inflatable Boat Racing, four-by-fours races and western pleasure horse shows. He moved back to CPT and started working at Shamanic Organic Production thy worked on the award winning Hip Hop documentary called Hip Hop Revolution, His roll in the production was offline editing and motion graphics. His next job was at Love Friday where he did weekly info graphics for a kid show called Hectic99 , he evenly did the intro graphics and TV Ident for the show and another show called TMS – Tell Me Something. During that time he was in a Hip Hop crew called The Realist, thy were signed to an internatinal label called Muti Music.
He started working at award winning company called Silver Bullet Productions.
Was not too long when he got a better offer from Mortimer Harvey a ad agency from Johannesburg, he started working there and on May 13th 2013 he was in a car accident.
He survived but lost the use of his right had and walks with a severe limp due to the fact that he was paralized from the right side down. He focus his time and energy on helping musicians out with his brand Pronoia.Africa by creating compulsion ( mix tapes) of various musicians and music videos with tracks he feels a connection with.